Does it feel like you've been trying to promote your music and get music contracts but you keep hitting your head against the wall? Have you been trying to get noticed by a record label for awhile but it never seems to happen? If all you want is to play music, it can be depressing to think that you might have to give up the dream if you can't get signed.
Does it seem like your demos never get heard? Or like you need to know someone in order to catch a break? It's true, sometimes you hear about bands getting "discovered" by chance. Or you hear about a musician who just wouldn't give up and eventually caught a big break. But is that ever going to happen for your band? Will you ever get signed and get a recording contract?
When it seems like you need pure luck to get signed to a record label, it can feel defeating. After all, how long can you really keep doing the same thing over and over and still desire to do it? Even if music is your life and you don't want to do anything else, it can get old playing the same venues weekend after weekend. So what should you do?
If you are tired of hitting your head against the wall, it's time to quit doing the same old things over and over. It's time to get serious about your music and treat your band like the record label will see it: as a business. You have to have your goal of getting music contracts in mind at all times. And then make serious steps towards reaching that goal. That is the only way to get ahead and get what you really want: a contract!
The following three things will help you get your plan together so you can get signed. The more things you can add to this plan, the better, but just use these to get started!
1. Do you have a definite image? Let's say you like to play punk music. But your band members don't have the "punk" image. Maybe you all look like you belong in a country band. Now, this could work for you if you want to use that as your image and your music falls in line with it. But if your music is completely disconnected from your image, your band will be harder to promote. You need a brand. Think about every major product on the market -- anything that is popular has a brand. It is marketable. Make sure your band and image is marketable, and it will be easier for you to promote your music to record labels and get music contracts.
2. Do you treat your music as a business? If your music or band is a hobby that is fun for you, then that is fine too. But don't expect to get a record label to sign you anytime soon. If you want to get music contracts, then you have to treat your music as a business. Get a plan together for marketing. That way you can show a record label exactly how easy it will be to promote you if they sign you.
3. Work your marketing plan. Now that you have an idea of what you need to do to market your music, use that plan yourself! Use the internet to get fans. Make a website for your band. Get Twitter, Facebook, and Myspace accounts for your band. Add people from all over the world and interact with them. If your site goes viral, you'll have millions of people listening to your music! You never know when a record label scout is watching. Plus, once you meet with a label and they see how many fans you have on your own, they'll be falling all over themselves to give you music contracts!
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